Michel’s Patisserie has put up their hand to raise funds and awareness for the Children’s Hospital Foundations Australia (CHFA) and ultimately, the seriously sick kids who call hospital home. The CHFA organisation is a new association supporting leading pediatric hospitals across Australia through fundraising campaigns.
A partnership of 5 hospital foundations in 5 states (QLD, VIC, NSW, SA, WA) working together under the one umbrella, Children’s Hospital Foundations Australia is hoping companies such as Michel’s will play their part in supporting children’s health and medical research whilst raising awareness for such a worthy cause. CHFA enables national companies to make single donations to five of Australia’s oldest and respected Children’s Hospital partners through the one organisation.
Michel’s is doing exactly this on March 28th with the launch of their month long national fundraising initiative.
From March 28th to April 24th, Michel’s will be selling a Children’s Hospital Purple Heart Cup Cake, a delicious vanilla cupcake with purple berry flavoured frosting and a cute purple heart. 30c from each cupcake sale will be donated to the Children’s Hospitals around Australia.
To kick it off Michel’s Patisserie will be delivering hundreds of cupcakes on Friday the 28th March to each hospital for the kids, parents, volunteers, doctors, nurses and hospital staff to enjoy for morning or afternoon tea.
“With our 349 store locations we hope to make a substantial contribution to this new charity organisation,” stated Tamarra Barrett, Marketing Manager of Michel’s Patisserie.
Mrs Barrett believes Australian companies have a major community responsibility to help out charities in any way they can.
“We select two charities a year for our major fund raising efforts and recently found out about the new Children’s Hospital Foundation Australia. Our Franchisees thought this charity could make a real difference to the lives of our sick children and because we have a huge family customer base, we believe our clients would feel the same.”
With help from Michel’s Patisserie, CHFA which is a non-government funded body is hoping to use the funds raised to support initiatives that generate breakthrough treatments and cures to make a difference in the lives of sick, injured and terminally ill children.
Pop into any Michel’s for a delicious treat whilst supporting an extremely worthy cause.
The Michel’s Patisserie Purple Heart Cupcake is available from all 349 stores, March 28th-April 24th. Check out www.michels.com.au for your nearest store.